Who we help

Search and AI visibility for software development agencies.

Founders and product leaders now ask AI who can build their product, then compare a shortlist. Kryston helps your agency appear for the products, industries and engagement models it is genuinely good at.

In short

Software agencies are shortlisted from list sites, review platforms and AI recommendations, then judged on their own websites. The work gives each product type, industry and engagement model its own evidence-backed page, so the agency wins the second visit and can be described accurately.

Custom software and product engineering studios

Custom software and product engineering

What starts their buyers looking

A funded startup that needs an MVP by a date, an enterprise digital initiative, a legacy rewrite, or the sudden loss of a key developer or vendor.

The search challenge

“Best software company” lists and review platforms dominate broad queries. Buyers then look for proof that the agency has built something similar.

What changes in the work

  • Pages by product type, industry and company stage
  • Engagement-model pages and a plain how-we-work page
  • Case studies with problem, constraints, result and the client’s role

Web and mobile app agencies

Web and mobile app agencies

What starts their buyers looking

A new product idea, a re-platforming, an app store or performance problem, or a rebrand with a new site or app.

The search challenge

“App development cost” and framework queries attract students and freelancer shoppers. Buyers want honest cost drivers and relevant examples.

What changes in the work

  • Cost-driver explainers that avoid made-up price lists
  • Platform and industry pages with relevant examples
  • Portfolio entries that explain the brief and the constraints

Nearshore, offshore and dedicated engineering teams

Nearshore and dedicated team providers

What starts their buyers looking

Hiring pressure or cost, a need to scale an engineering team quickly, or time-zone alignment with the client’s team.

The search challenge

Country-led queries mix with freelance marketplaces and recruiters. Buyers worry about IP, continuity and communication.

What changes in the work

  • Pages answering time zone, IP ownership, onboarding and team continuity
  • Evidence of retained teams and long engagements, where true
  • Clear comparison with hiring directly and with freelancers

Questions buyers put to AI

Kryston tracks a fixed set of decision-stage prompts like these across ChatGPT, Perplexity, Gemini and Google AI Overviews, adapted to your services, markets and buyers:

  • Which software agencies build [type] apps for [industry]?
  • How much does it cost to build an app like [product]?
  • Should we hire developers or outsource?
  • Fixed price or time and materials?
  • How do I vet a software development agency?
01 Questions

Common questions

Should an agency pay to appear on ranking lists?

It can bring discovery, but placement you pay for is advertising, not a record you own. The durable asset is your own site, so make sure it answers what a buyer checks after reading a list.

Which pages matter most for a development agency?

Pages for the products and industries you build repeatedly, engagement-model pages, a how-we-work page, team pages and structured case studies.

Can an agency state a focus and still take other work?

Yes. Focus pages show where your evidence is strongest; they do not prevent you from taking other inquiries.

Tell us what you sell and who buys it.

The right starting point depends on your services, your markets and how buyers find you today.

  • A baseline across ChatGPT, Perplexity, Gemini, AI Overviews and Google
  • Where competitors are named and you are not
  • A prioritized plan and a walkthrough call

Prefer email? contact@kryston.net

Used only to reply to this request. See the privacy policy.